Call it doing business, or be very, very scared. I ran across this Business News Blog post, "Prescription Data Used To Assess Consumers." There's a whole big industry growing that is collecting your prescription records in databases. We all need to monitor this very closely, because although this industry might contribute to better healthcare and savings, the flipside is there are possibly some real concerns about privacy that are outside the umbrella of regulators and lawmakers.
The discussion strikes a chord with me. As with so many things like this, it's possible for errors and incomplete information to get captured in databases. Although well-intentioned, a combination of many circumstances can lead to possible mis-interpretation, and just plain bad unjustifiable decisions and outcomes adversely affecting many consumers. Let's all hope for the best, and be sure to follow this closely.
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